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Stay The Course or Pursue Innovation?

First, ask yourself why you want to pursue innovation. Is your market changing? Asking yourself, “If I stay the course, what will happen in one year/three years/five years?” may help inform your decision. 

Sometimes taking your eye off what is working to focus on something new can actually hurt your current performance and your ability to keep growing what you’ve already built.

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One important aspect to incorporate in a continuity plan is documentation of processes, procedures and the ways your company does what it does. 

When you create a living document of each process and procedure, if the loss of a member of staff or management occurs, there is a way to continue in the breach until a suitable replacement is found and gets up to speed in the position. There’s no need to reinvent the wheel every time.

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